EXPERIENTIAL MARKETING DRIVE EVENTS
We partner with OEMs and agencies to create bold, results-driven B2B and B2C marketing campaigns that move the automotive industry forward. Whether it’s delivering the big idea or powering a single piece of the strategy, our team ensures every touchpoint engages your audience and drives measurable impact.
Creation
- Interactive driving experiences
- Pop-up driving experiences
- Integrated driving events
- VIP drive experiences
Pre-Event
- Project Management
- Venue/brand solicitation & management
- Tour logistics & procurement
- Staff training
Campaign Activation
- On-site quality assurance
- On-site production
- Staffing
- Tour management
Ideation
- Campaign design and development
- Co-branding integration
- Targeted audience profiling
Post-Campaign
- Analytics & reporting
- Consumer surveys & reports
- Project reconciliation
Other Services
- Staging & production
- Social media integration
- Consumer management
Turning Moments
Into Measurable Impact.
From front-line sales training to exclusive drive events, BFG develops and executes innovative experiences to drive sales performance and brand value for OEMS.
Turning Moments
Into Measurable Impact.
Into Measurable Impact.
From first impression to final detail, we craft experiences that resonate long after the event ends. Every moment is designed to connect, inspire, and leave a lasting impression.