We design, produce, and deliver dynamic driving activations led by our industry-best professional drive team. From new product launches to motorsports events and marketing campaigns, we make sure your vehicle takes center stage and leaves every guest energized, impressed, and wanting more.
We partner with OEMs and agencies to create bold, results-driven B2B and B2C marketing campaigns that move the automotive industry forward. Whether it’s delivering the big idea or powering a single piece of the strategy, our team ensures every touchpoint engages your audience and drives measurable impact.
We don’t just train, we transform. With industry-leading learning methods and engaging delivery, we equip front-line teams to sell smarter, serve better, and drive stronger results.
BFG doesn’t just work in the automotive space. We help define it.
Serving OEMs and agencies, we deliver standout training programs, marketing campaigns, driving activations, and media launches designed to move audiences and build brands.
As a one-stop shop, we handle everything from concept to execution. Or, if you need targeted support, we step in with specialized expertise. No matter the scope, we bring the same relentless focus: making sure every experience tied to your brand is memorable, meaningful, and undeniably positive.
From front-line sales training to exclusive drive events, BFG develops and executes innovative experiences to drive sales performance and brand value for OEMS.
